Beginner To Advanced SEO

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SEO Link Building Strategy Course

Search Engine Optimization (SEO)

In the Search Engine Optimization (SEO) Course, you’ll gain practical skills to improve online visibility and drive organic traffic. The course covers how to conduct a competitive analysis on webpages, build strong client relationships for effective SEO collaboration, and create impactful influencer partnerships. You’ll learn to analyze data for content performance, identifying what gets the most shares, and how to develop actionable insights to boost engagement. By the end, you’ll be equipped to prepare a comprehensive SEO report with recommendations, ensuring you can confidently present valuable SEO strategies. Alongside mastering SEO techniques, you’ll develop expertise in search algorithms, business reporting, inbound marketing, data analysis, social media marketing, and content marketing.

Course Module

Career Opportunity

Almost all the general marketplaces have a Search Engine Optimization (SEO) category. After completing this course successfully, you get enabled to work in many marketplaces, including the following:

Class Details

  • What You Will Get from This Course
  • Search Engine
  • SEO
  • SERP
  • Organic Search & PPC
  • Brief about Crawling, Indexing and Ranking
  • Keyword
  • How can you get maximum benefits from this learning journey?
  • Brief About Keywords
  • Intent
  • Brief About Keyword Research
  • Keyword Cannibalization
  • Types and Common Terms of Keywords
  • Keyword Research with Non-Paid Tools
  • Keyword Research with Paid Tools
  • Competitors Keyword Research
  • Keyword Gap
  • LSI Keywords
  • NLP
  • Keyword Research for Home Page/Landing Pages
  • Keyword Research for Commercial Pages
  • Brief About Topical Map & Topical Authority
  • Keyword Research for Blogs
  • Google Search Console Setup
  • Common Issues of GSC and Taking Initiatives
  • Analyze Page Performance Through GSC and Fixing Issues
  • GA4 Setup
  • GA4 Setup Trough Tag Manager
  • Basic of GA4
  • Brief About SEO Audit
  • Essential Tools Usage for Technical SEO
  • SSL
  • www to Non www
  • Creating Site Architecture
  • Importance of Breadcrumb Navigation
  • Best Practices for URL Structure
  • URL Canonicalization and Handling Duplicate Content
  • Sitemap Creation and Submission on GSC
  • TXT Implementation
  • Meta Robots Implementation
  • Open Graph
  • Custom 404 Page Implementation
  • Tools to Measure Page Speed
  • Techniques to Improve Loading Times
  • Mobile-first Indexing Explained
  • Tools to Test Mobile-Friendliness
  • 301 Redirection
  • Broken Link Fixing
  • Creating Schema Markup
  • Implementation of Different Type of Schema
  • Content Hierarchy and Keyword Placement
  • Optimizing Titles, Headings, and Subheadings for Better SEO
  • Creating Optimized Meta Title, Meta descriptions
  • Keyword Density and Avoiding Keyword Stuffing
  • Use of Latent Semantic Indexing (LSI) Keywords
  • Use of Semantic KWs and NLP
  • Use of Header Tags (H1, H2, H3) for Structuring Content Effectively
  • Prepare Content Structure (Landing Page/Commercial Page)
  • Prepare Content Structure (Blogs)
  • Introduction of UX Based Content
  • Proper Use of Internal Linking & Usage of Anchor text
  • Use of Outbound Link
  • Proper Use of Images
  • Introduction of Quality Content
  • Plagiarism Checking and Removing
  • Identified Low Quality Content
  • Create Content with GPT
  • Importance of Collaborating with Content Team
  • Content Optimization
  • Discuss Ranking Factors
  • Introduction of Algorithm Updates (PageRank, Panda, Penguin, Hummingbird)
  • Introduce with Helpful Content Update
  • How Search Engine Works
  • Introduction of Local SEO
  • GBP Optimization
  • Nap Consistency
  • Utilize all GBP Features
  • Review Management
  • Incorporate with Website
  • Location Page Optimization
  • Preparing Backlink Content File
  • Map Citation
  • Bookmarking with Anchor Text and Map Embed
  • Profile Backlinking
  • PR work for Local SEO
  • What is Link Building
  • Local Live Listing
  • Some Foundation Backlink Methods
  • Introduction of Guest Post
  • Guest Post Outreach Procedure
  • PR Backlinks
  • PR Backlinks Strategy
  • Usage of Anchor Text for Backlinks
  • Preparing Report
  • Monitoring Backlink Profiles
  • Using Tools to Analyze Backlink Profile
  • Detecting Spammy Backlinks and Disavow Them
  • Competitor Backlink Analysis Find a Way to Stand Out
  • Keywords Tracking
  • How to Maintain Sheet for a Project
  • Impotant metrics for SEO Report
  • How to Prepare SEO Reports

Instructor: Rayhan Himel

Type: Offline / Online Class

Online Course Fee: BDT 6000

Offline Course Fee: BDT 12000

Course features

Duration: 3 Months

Weakly - 2 Days​

Skill Requirements : Beginner

Language: Bangla

Student: 30

Live project : Yes

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